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SEO (Search Engine Optimization)

SEO (Search Engine Optimization) is the process by which we influence the positioning of a website in search engines. Such results on Google are also called organic results.

Companies cooperating with us:

Benefits of SEO optimization

All major search engines such as Google, Bing and Yahoo have their primary search results arranged according to a location pre-determined by the search engine. Search results that are useful for the user and adequately inform them about the search string are ranked higher. With the SEO, we increase the position of your website on Google.

Lasting effect

The results remain after optimization

Increasing visits

More visitors without advertising

Customer trust

Customer satisfaction

Are you ready for seo?

Website optimization can begin with technical adjustments to the website, editing text, images, and other elements, and continue with building supporting links to the website. This is a process aimed at providing a user-friendly website. Please read on for all the points that need to be considered in successful SEO optimization implementation.

HOW DO WE OPTIMIZE WEBSITE?

On-site optimization

Adjustments to titles and content

Manage redirections

Editing metadata

On-site SEO of websites is the foundation for good ranking of a website on Google. Without a well-structured website, it will not achieve high positions. To achieve high-quality on-site optimization of a website, we must adhere to all the rules dictated by Google. It is also necessary to consider the length of the text on the subpage and the density of repeated words. We should incorporate visual materials into the text in a meaningful way. We must organize URL addresses, ensure well-organized meta data, XML files, and a sitemap.

Off-site optimization

Creating a network of backlinks

Managing social channels

Additional improvement of search engine rankings

Off site SEO is crucial for improving website rankings. It is an upgrade to on-site optimization, which means that it should only be approached once your website is properly set up. In this case, Google monitors all online activities associated with your website. This includes monitoring your Facebook page (the number of likes on the page, people’s response to your posts, etc.), websites (forums) where other internet users mention you, web directories, and more. The technique used most often for improving your website’s rankings during off-site optimization is called link building.

WHAT AFFECTS WEBSITE PERFORMANCE?

Texts on the page

External links

On-site optimization

Other elements

Google doesn’t disclose its secrets, but we can use the most widely used tools for website analysis and optimization management. An analysis conducted on over 600,000 search phrases, covering both low and high volume search terms, provided us with very interesting results. We cannot directly influence the 4 most important factors that affect the ranking of your website in search results. However, we can indirectly influence the improvement of the following metrics through various methods:

1

Direct website visit

The most important data that Google takes into account when positioning a website among search results is the number of direct visitors to your website. This factor is largely dependent on your visibility – your brand. Therefore, we cannot directly influence the number of direct website visitors through optimization, but we can attract as many people as possible to your website through link building. This can help create your brand.

2

Time spent browsing the website

The second most important factor is the time users spend on your website. By optimizing the website, we have a partial influence on this factor. The better the information you provide to the user, the more time he will spend on your website. Our goal is that users spend as much time as possible on website.

3

Number of pages visited

The third factor that affects your position is the number of sub-pages that a visitor will click on your website during the visit. We do not have direct influence on this factor with SEO, but we can encourage users to move around the website by creating a properly adapted website.

4

Bounce rate

Bounce rate represents the number of website visitors who have visited only one page. It is expressed in %. The lower the percentage, the more successful the website will be. If the bounce rate is 60%, it means that out of 10 people who visit your website, only 4 click on any other subpage.

STATEMENTS OF OUR CLIENTS

We have been entrusting the optimization of our website to the Web Center team for many years. We are satisfied with the results of their work, attitude and professionalism.

Katja Milosavljević | Avtotehnika Celje

We have been cooperating with the Web Center since our inception. We are extremely pleased with our cooperation, as we have really optimized our positions on Google during this period, and at the same time we have successfully launched Google advertising, which brings very good results. I would recommend the Web Center team to anyone who needs a complete solution for Google, but at the same time wants to have a partner on the other side who has an ear for business itself.

Tilen Kosmač | Pivovarna Laško Union

How does our work go?

Contact and inquiry

Contact us by phone, email or our website and entrust us with the challenges you face.

Market analysis and our offer

Based on the analysis of the market and your website, we determine the keywords and prepare an offer.

Technical improvements

Connection networking

WHY CHOOSE SEO?

The first search result in the Google browser has an average CTR of 31.7 %.
The first organic result on Google is 10 times more likely to be clicked by a user than the 10th search result.
Pages with titles containing questions have a 14.1 % higher CTR than those without.

Frequently asked questions

How is SEO performed?

The process of optimizing the website differs depending on the current state of the website. In most cases, we focus on on-site optimization in the initial months and then continue with off-site search engine optimization.”

Why is SEO optimization worth it?

Search engine optimization (SEO) is one of the most cost-effective methods of online advertising. With optimization, we gain a larger number of website visitors each month who are currently interested in our service or product. Optimization is practically the only channel where the cost of conversion decreases from month to month.

How fast can we see the results of SEO optimization?

You can see the first results of SEO optimization after the first month of our cooperation.

CONTACT